Beyond Words

Words, Wit and Wisdom for Today's Style and Decision Makers

Nailed It October 2, 2018

Filed under: Uncategorized — carlawordsmithblog @ 1:44 am

The Palms Spa-Aveda

 

My daughter was in town for a visit last weekend and other than doing a little shopping and a whole lot of watching college football, we really didn’t have any plans so what’s a mom and daughter to do? Get a mani-pedi of course!

 

I have my favorite nail salon that I go to regularly but it’s nowhere near where we were going to be so we did what so many other mani-pedi customers do: we walked in to a random salon. It was very nice and we were happy with the results, but while sitting in the pedicure chair I couldn’t help but wonder something I’m assuming so many other mani-pedi customers do: why are so many salons owned and staffed by predominantly Asian workers? I got on it and I have the answer and it may surprise you as much as it surprised me. In fact, I had no idea!

 

Actress Tippi Hedren with manicurist trainees

 

It’s a story that could come straight out of Hollywood and in fact, it did. Forty some years ago actress Tippi Hedren visited a Vietnamese refugee camp in California and had an “aha moment.” Those of you from the “Greatest Generation” will remember Hedren from Alfred Hitchcock’s “The Birds” movie. You who are closer to my age will be familiar with Hendren’s daughter, Melanie Griffith, and all you Millennials out there are probably fans of her “Fifty Shades of Gray” granddaughter, Dakota Johnson. So yes, the Hollywood tie-in runs deep. But I digress…

 

Back to the refugee camp. Hedren and company visited the tent city where women who had recently fled the communist takeover of South Vietnam were living in hopes of helping them find work in the U.S. While there, Hedren took note that they all loved her perfectly polished and manicure fingernails and before they could say “pick color,” Hedren had them trained in manicure services. Years later, a nail empire was created.

 

I guess you could say Hedren most definitely “nailed it” and today we can all thank her for it.

 

 

Another interesting tidbit I’ve learned is that a French manicure is anything but French. I love that First Lady Melania Trump sported a lovely French manicure when she and President Trump greeted their French counterparts, but really the only thing French about the look is the name. And like the Tippi Hedren story, this one too hails back to Hollywood.

 

Classic French manicure

 

In the mid-1970s Orly nail polish founder Jeff Pink was asked by a film director to create a nail look that would coordinate with any costumes, last long, and alleviate the need for actresses to constantly spend valuable time touching them up. Pink was inspired by the system of using a white pencil to highlight the top of a nail and came up with the idea of actually painting the top side white. He called it “The Natural Nail Kit” and it was an instant hit with movie stars.

 

The only thing French about a French manicure is the name.

 

Some years down the road, Pink took the trend to the Paris catwalks and it was a hit there too. He knew he needed a catchy name however, and chose to keep it simple with “French.” Although a tad misleading, the name was brilliant in that anything with a French name or label automatically conjures up chicness and sophistication. It’s a name that has lasted and a style that remains popular to this day.

 

Baby Boomer Nails

 

As with any trend however, French manicures are considered by anyone but traditionalists a bit old fashioned and a tad cheesy (I still like them) so of course there’s a new take on the old classic and it’s quite a hit. The latest manicure trend is nothing flashy (although nail art, stiletto shaped nails, and matte polishes are also popular) and even has a trending name: Baby Boomer Nails. Did someone say boomer?

 

Also known as French Ombre or French Fade, the look basically takes a traditional French manicure but blends the white/pink/clear coats together to create a gradient or ombre effect. Some says it’s a throwback back to manicure styles popular after World War II, hence the name “Baby Boomer Nails.” The style is especially popular with brides and is all the rage worldwide, with some salons saying it’s their most requested style although on the whole, color is still the preferred choice by nail clients.

 

Baby Boomer Nails can be created with both acrylics and gel polishes, which are two of the most popular nail salon choices along with “dip” nails. What’s the difference you ask? Not a whole lot yet a whole lot.

 

 

In a nutshell, if you like to change colors often you should opt for plain ole’ nail polish, which you can remove easily at home if need be. If you prefer a long-wearing choice and don’t mind having to visit a salon ever 2-3 weeks for acetate soaking and scraping removal, gel is the way to go. If you have short or weak nails and long for long ones, acrylics are your only option. And new flash ladies, whichever method you choose – gel manicures, nail extensions, or dip powders – know that all contain acrylic in some way. Yep, whether they are glued on, cured under a lamp, or applied with powder and liquid, they are all acrylic based.

 

Whichever method you choose – gel manicures, nail extensions, or dip powders –  all are acrylic-based.

 

I prefer gel polish, which you’ll also hear sometimes incorrectly called “Shellac.” Turns out the name “shellac” is an actual brand of gel nail polishes. Think “Band-Aid” or “Advil.” I learned this from my friend and Scottsdale manicurist extraordinaire Kelly who also taught me that true gel nail polishes require drying under either an LED or UV lamp. Heads up ladies. This means any “gel” polish you buy at a store that doesn’t require a drying lamp isn’t a true gel polish. The upside to gel manicures is that they last nearly three weeks but their downsides are the pesky removal of them and concerns about UV light exposure. My advice is to take an SPF of 30 or higher with you to your appointment and apply it after you wash your hands and also maybe look for salons that use LED lights instead of UV lamps.

 

 

Acrylic nails are tried and true ways of getting those lengthy nails you’ve always wanted but weren’t born with. Basically they are fake nails that are applied to the tips of your nails and then your nail beds are filled with liquid monomer and powder polymer, which harden and then are filed into your bed. These are the nails you see being applied by a nail technician often wearing a surgical mask and using what look like dental tools. Acrylics will grow out as your natural nails grow out so you will need to get the nail beds “filled” with more powder as nail growth becomes more and more obvious.

 

Powder dips or “SNS” manicures are yet another option. SNS is actually short for Signature Nail Systems, which has been around for years. This style of manicure is the one you see when the client’s finger tips are dipped in small little jars of colored powder. They may look a lot different from acrylics, but what you are getting is basically acrylic in powder form that is bonded using a glue containing the main ingredient in Krazy Glue. But, you don’t have to worry about potential UV lamp damage.

 

 

 

What all of this adds up to is big business according to nailsmag.com. The nail industry is an $8 billion mega-enterprise and an estimated nearly half of all nail salons in the U.S. are Vietnamese owned or run. These manicurists, who earn an average of around $650 a week, have jumped on a niche that allows them to earn a stable living using their entrepreneurial spirit and well-known attention to detail. What’s amazing is that showing your feet to someone in Southeast Asia may be considered offensive and feet are not particularly appreciated in Vietnam. There are nail salons in Vietnam but even there you’ll rarely see the salon owner doing pedicures, much like the case here in the states.

 

The busiest day in the average nail salon is Thursday.

 

Virtually all nail technicians are female (97%) and a quarter of them have worked in their current salon for more than 10 years. Nearly half of them have some level of college education and just over half are married. If you’re looking for a quiet day at the salon, don’t go on a Thursday, which is the busiest day of the week followed by Fridays and Saturdays.

 

In addition to generally being a little less pricey then American-owned salons, Vietnamese salons are also mostly walk-in businesses. They will take appointments, but most clients are like me in that unlike a hair appointment, when I feel I need a mani-pedi, I simply drive to the salon and more often than not have little or no wait for services.

 

 

I’m an admitted mani-pedi fan and get them regularly. I do have my go-to salon and choose them because they literally massage your legs for 20 minutes or so. Granted, I need to allow nearly two hours for an appointment, but I don’t get lash extensions or sprayed-on tans so mani-pedis are my only regular personal grooming maintenance other than hair. I always get a gel manicure because I’m blessed with strong nails so I never need acrylics and I love that gel polishes last so long. What colors I choose vary according to my mood and the time of year. I’m always up for some sparkle and glitter, tend to lean more toward neutrals, but will occasionally go a little wild with a color. I prefer having my fingernails tended to while I sit in a pedicure chair, as I find the manicure table chairs either uncomfortable or awkward. Is it just me?

 

I used to polish my own nails and have very fond memories of my sisters and me doing so at our kitchen table when I was growing up and anytime we were back home. Now however, gel is the only way I go…but only on my fingers. On my toes I’m strictly standard polish and I’m not a fan of the French look on toes. Sometimes I opt for no polish, cut my nails down, and let them breathe polish-free for a few weeks and in the winter I tend to get fewer pedicures.

 

 

Along with various polish choices and methods, nail shapes can vary too. I prefer oval but “squared oval” and “stiletto” seem to be the most popular shapes today. I can’t pull of the stiletto shape and somehow square of any kind bothers me when I type, write, cook, etc.

 

So there you have it, everything you’ve always wanted to know about nail salons but didn’t know who to ask. I can’t help you understand what salon staff members might be saying in their native language but I can tell you to pick color, relax, sit back, and enjoy the luxury that is getting your nails done.

 

 

 

The Language of Fans September 17, 2018

Filed under: Uncategorized — carlawordsmithblog @ 10:26 pm

 

I recently went to my niece’s wedding, and part of the weekend festivities was an Afternoon Tea for the bride, her wedding party, and female family members and close friends. It was a lovely time and the venue also included an adorable gift shop filled with tea sets, tea towels, tea strainers, and all the fixings for a fabulous tea party. One item that stood out to me was an old-fashioned print out detailing “The Language of Fans.” Apparently how you use a fan, where you use a fan, and what hand you hold it in all mean something different. It all piqued my interest because not only do I like history and interesting information, I like fans. And not just the kind that root for my favorite teams!

 

I’m talking hand-held fans and I have two that I treasure: one that I got in Spain when I visited my sister who lived there and one that my niece (the very one who hosted the bridal tea party!) brought me from Japan, where she lived for many years. Often associated with both Spanish flamenco dancers and Japanese geisha dancers, fans are much more than simple accessories and have a long and interesting history.

 

 

To start with, there are basically two versions of the hand-held fan: the folding type and the rigid style. Both date back centuries, with ancient Hebrews, Greeks, and Romans all being depicted using fans. Some say the use of fans can be traced as far back as 4,000 years in Egypt, where they were considered  sacred instruments and were used in religious ceremonies. Interestingly enough, two fans were found in King Tut’s tomb and fans are mentioned in the bible

 

 

 

From there it gets kinda hazy. Both Japan and China stake claim of inventing the modern day fan and both countries have valid points and history. What is agreed upon is that the folding fan, modeled after the folding wings of a bat, came from Japan while the “fixed” or rigid version was developed in China. It wasn’t until the Ming Dynasty that folding fans were introduced in China.

 

 

Originally fans were intended for practical reasons like swatting away insects, shielding a lady’s face from the sun or fire, and cooling one off. They were first used by the middle class, who didn’t have staff to fan them or take on household tasks using fans. Both folded and rigid fans became popular imports in 1500s Europe as trade routes opened up, and quickly become exotic and stylish symbols of wealth and class, even falling into the “expensive toys” category. It didn’t take long for well-healed women to soon be seen carrying an assortment of hand-held fans, which were often decorated with jewels and feathers and hanging from the skirts of even Queen Elizabeth I. They eventually were considered works of art and created by specialized craftsman, many hand painted on luxurious silk.

 

 

This was not the case across the ocean in America though, where the fan had much more humble origins. Fans stateside were rarely jewel-encrusted or hand-painted. Instead, they were often produced and mended by the likes of Shakers and made from straw or paper.

 

 

In today’s Japan, the folding fan remains very important in Japanese society and culture; even in that of sumo wrestling. A traditional fan is made from washi paper while fans made of silk are considered the most precious. A fan symbolizes prosperity through its opening up and its single starting point and wooden strips going out from it resemble the various paths leading us through life after the single point of birth.

 

The color of and pictures on a fan are also full of meaning. A pair of birds symbolize a loving couple, bamboo and pine represent patience, a lion symbolizes strength, a koi carp represents luck and a long life, plum blossoms represent a new beginning, while cherry blossoms represent the love of parents as well as richness and good luck. Typically fans will consist of an odd number of pictures, as odd numbers are considered lucky.  Gold colored fans are believed to attract wealth while red and white ones are considered to bring luck.

 

 

 

In Spain, fans go hand-in-hand, both literally and figuratively, with classic flamenco dancing.  It’s believed that both the fans and shawls used in flamenco originally came from China and Japan but Spaniards have made them uniquely their own through their passionate dance.  Popular products coming through Portugal through trade routes, it didn’t take long for fans to become sought after items, especially by those in Southern Spain where the weather is hot and flamenco originated.

 

Flamenco is considered a very seductive dance that incorporates emotion, grace, and style in a performance full of power and passion. If you’ve never seen a live flamenco performance, I highly recommend doing so.

 

 

     

 

Brides have jumped on board the fan wagon and fans are making their way down wedding aisles in many forms. One way is to provide folded versions for outdoor wedding guests while another option is a more rigid version complete with wedding party or wedding schedules printed on them. Still another option, although one that’s a bit gaudy for my taste, is to incorporate fans in a bridal or bridesmaid bouquet.

 

 

 

The fashion world has of course not missed the boat on this one, with many a fashion house incorporating fans on their runways and splashing their logos on fans of all fashions.  So in style are fans, that Rihanna is often photographed with one in hand and designer versions were given to front row VIPS at last year’s Dior Couture show, of course emblazoned with the design house name and logo.

 

Ironically it was Dior’s very own Paris where Jean-Pierre Duvelleroy launched his fan house in 1827. The well-known French fan maker and leather goods manufacturer is one of the rare French fan makers still in existence today and he is credited with introducing the notion of “fan language” to his fans. Some say it was just a marketing ploy by him and other manufacturers to sell fans, but I personally like the concept; a concept that has never been fully debunked.

 

In the courts of early England and Spain, it was said that fans were used in, yes, a secret and unspoken language of sorts. These hand messages were clever in that they allowed a woman the ability to cope with stifling and restrictive social etiquettes. And according to a recent exhibit on the history of fans at Purdue University, Joseph Addison, publisher of “The Spectator” in the early 1700s, is credited with opening an academy for women to be trained in the use and handling of a fan, saying “women are armed with fans as men with swords and sometimes do more execution with them.” Amen sistas!

 

So, what exactly was this secret language? It was all printed out on that piece I saw at my niece’s tea and what got me started on this whole fan appreciation blog. Here then is “The Language of Fans.” True or not, I’m a fan.

 

With handle to lips: kiss me

Placing it on left ear: you have changed

Fanning slowly: I am married

Fanning Fast: I am engaged

Drawing across cheek: I love you

Open wide: wait for me

Dropping fan: we are friends

Drawing across forehead: we are watched

Carrying in right hand: you are too willing

Carrying in left hand: desirous of acquaintance

Drawing though hand: I hate you

Drawing across eyes: I am sorry

Twirling in left hand: I wish to get rid of you

Twirling in right hand: I love another

In right hand in front of face: follow me

Closing fan: I wish to speak to you

Letting it rest on right cheek: yes

Letting it rest on left cheek: no

 

 

 

The Apple of My Eye August 19, 2018

Filed under: Uncategorized — carlawordsmithblog @ 2:56 pm

 

It’s back to school time, which means school supplies, carpools, and apples for the teacher. But why apples?  The tradition might be as American as apple pie, but where did it start? Not in America but in 1700s Denmark and Sweden. Back then education wasn’t government funded so families who couldn’t afford paying for school would give their children’s’ teachers baskets of apples and potatoes as payment. Not sure why potatoes didn’t stick with school and teachers, but that would be a bit like comparing apples and oranges.

 

The education-themed red fruit also has several biblical ties. We all know about Adam and Eve and their eating of the forbidden fruit and how one bad apple can indeed spoil the whole bunch of humanity, but did you know the common saying “the apple of his eye” comes from the bible? The phrase appears in four books of The Old Testament: Deuteronomy, Psalms, Proverbs, and Lamentations, with my favorites being “Keep me as the apple of your eye; hide me in the shadow of your wings,” from the Psalms and “Keep my commandments and live; keep my teaching as the apple of your eye” from Proverbs.

 

But, what does this really mean?

 

 

Biblical scholars say what we utter as “apple” in these scriptures translates literally to “pupil.” In other words, see God and stay focused on His commandments. In ancient times, the pupil was believed to be a round, solid object comparable to an apple. Since it is essential to vision, a pupil was considered very precious so when you called someone “the apple of your eye” you were letting them know they were treasured and special. This could have probably also developed from the Anglo-Saxon word “arppel,” which means both “apple and “pupil.”

 

One of my favorite blogs, “Our Daily Bread,” takes it even a bit interestingly further by saying God is like an eyelid in that He encircles and guards the pupil and the eye as a whole. The eyelid protects the eye from danger, keeps it healthy, and allows it to rest. All of this God does for us if we let Him. In some ways, every time we blink or go to sleep we can think of God and thank Him for guiding us and protecting us. Eye love it!

 

Yet another bible-apple tie-in is none other than the Adam’s apple. That “bump” on a man’s neck is the result of puberty and changes in growth, particularly the larynx, also called the voice box. In males, the front of the thyroid cartilage that surrounds the larynx tends to protrude outward. Its name came about from an old wives’ tale that after Adam ate a piece of the forbidden fruit in The Garden of Eden, a piece got stuck in his throat and caused a bump. In reality, an Adam’s apple has nothing to do with the food one eats and doesn’t serve any medical function. The larynx however, does in that it protects your vocal chords.

 

 

Coincidentally, an apple is also one of the healthiest things you can eat. They are loaded with fiber and are known to fight Alzheimer’s, prevent colon cancer, stabilize blood sugar, prevent high blood pressure, reduce appetite, fend off heart disease, and fight high cholesterol. Eaten whole, they can also alleviate constipation and in applesauce form, are part of the BRAT (bananas, rice, applesauce, and toast) Diet used by moms everywhere to alleviate diarrhea.

 

When choosing apples, opt for smaller ones as large apples ripen faster and may not be the freshest ones in the produce section. What you’re making with or doing with an apple will also determine which one you choose. Most experts recommend buying organic apples as they are often high in pesticides, but whatever kind you buy, always wash an apple before eating one. And, if you’re looking to slice them and put them in your kids’ lunches, store them in the fridge in cold water and add a little bit of salt to keep them fresh and keep them from yellowing and getting rotten to the core.

 

 

Flavor-wise, most people have their favorites. I prefer a sweet apple so I generally look for Fuji, Honeycrisp, Gala, or Jonagold. If tart is more your style, Granny Smiths rank highest, followed by Macintosh, Rome, and Empire. Smack dab in the middle are Cameo, Golden Delicious, Red Delicious, Braeburn, and Pink Lady. Here’s a snapshot of all things apple:

 

  • Braeburn: Firm, tangy, juicy, and crisp. Great for baking, eating, and making sauces.
  • Cameo: Sweet and a bit spicy. Great in pies and all-purpose cooking.
  • Fuji: Crisp, juicy, and very sweet. Great for baking and in salads.
  • Gala: Sweet, juicy, and crisp. Not a good choice for baking but great for making cider.
  • Golden Delicious: Sweet, mellow, and semi-firm. Good for all-purpose cooking and eating.
  • Granny Smith: Tart, juicy, and very crunchy. Best for pies and baking.
  • Honeycrisp: Tart with a slight sweetness and crisp. Best for salads.
  • Jonagold: Slighty sweet and a little tart. Not a good choice for baking.
  • McIntosh: Tart, crisp, and tangy. Best in pies, salads, applesauce, and fresh eating.
  • Red Delicious: Sweet, tender, and juicy. Best in salads and fresh eating.
  • Rome: Firm and mildly tart. Best for baking whole and for cider.

 

The best season to buy apples is when school starts: in the fall. Of course it is, right? Apples are considered “winter fruits” and it’s those fruits that also have only moderate amounts of sugar. They are rich in fiber and are one of the lowest-glycemic fruits you can choose, charting much better than bananas and grapes.  Granny Smiths have the lowest amount of sugar, which explains their tartier taste.

 

 

All apples…red, yellow, green, sweet, or tart…all have something in common though: a star. Yep, if cut apple in half across its “equator,” you will see a star in the middle of each half. Kids love this!

 

I’ll leave you, my little apples of my blogging eye, with one more apple tidbit. We’ve all heard the saying “An apple a day keeps the doctor away,” but where did it originate and is it true?

 

The common proverb is of Welsh origin and was first recorded in the 1860s. The original wording was “Eat an apple on going to bed and you’ll keep the doctor from earning his bread” and today’s wording originated at the end of the 19th century. But, is it accurate?

 

As we learned above, apples are indeed healthy, but a 2015 study looked at the relationship between eating apples and doctor visits and found no evidence that apples do indeed keep the doctor away. Still, they just might keep many an illness away and will probably make a teacher happy and grateful. You might even get an A for apple for doing so.

 

 

Set Goals with a Back to School Mindset August 16, 2018

Filed under: Uncategorized — carlawordsmithblog @ 3:10 am

 

Kids all over are heading back to school and “Back to School” is the theme in stores, homes, and all over social media. As an empty nester, I no longer have a back to school time in my house, but I have many friends who do and my preschool teacher job puts me smack dab in the mode. All of this got me thinking about an article I read sometime back about how actress and fitness junkie Alison Sweeney kick-starts her fitness routine each fall when her kids return to school by implementing some back to school ideas. I hunted and researched and found it thanks to Redbook.

 

Sweeney’s focus is fitness and exercise, but you really could use her method to achieve almost anything. Want to save money or learn a new skill? Maybe you’d like to perfect a hobby or play a sport. All you need to do according to Sweeney’s philosophy is stick to a curriculum, do your research, and study hard. Just like school, right?

 

Sounds easy, but Sweeney cautions and says to remind yourself that whether you’re hoping to lose five pounds or qualify for a marathon, you won’t get there overnight. Students aren’t expected to ace a test their first week or know everything off the bat, so you need to give yourself a break too. Start slow, reduce expectations, set goals, and learn ways to get where you want to be. You might want to read proven ways and study tried and true methods.

 

 

Start with your own “first day” by incorporating something teachers use to get their students motivated and in tune with what’s expected of them: a syllabus. Remember those? Projects, tests, and important dates and information are always included in these written down and handed out semester snapshots. They are basically a plan and just as they keep students on track, writing down your plan will keep you on track. Pick a start date and a goal date and then go to work.  I recently started Weight Watchers and this is one of their trademarks. On Day 1 you pick a goal weight. Writing things down is also known to alleviate stress and puts your objective upfront and out front. I’m also doing something I saw online called a Plank Challenge. Each day for four weeks you do a plank, starting with 20 seconds and increasing the length of time each day or every other day. It’s all written down and I check off each day’s interval.

 

 

Another thing Sweeney suggests is getting help when you need it. Students get tutors or work with friends on projects and test prep. Walk with a friend, get a personal trainer, hire a nutritionist, join a gym, take lessons, or hire a coach. My Weight Watchers meetings achieve this goal in many ways. They of course hold me accountable, but they also offer a support system and provide a leader who serves and chief encourager and inspiration.

 

 

Something students have to face that you and I don’t are quizzes and tests. But tests are good in that they track progress and show where one needs improvement, so consider “testing” yourself by implementing mini challenges here and there. I’d like to task myself to start walking more but the weather has been so hot and I’m not one to enjoy a treadmill. Still, I’m challenging myself to figure it out and just do it in an effort to add cardio to my weekly yoga classes. Maybe you could give up sodas for a week, vow to eat more fruits, practice your piano lessons once-a-day for a week, or save more money this month than last. Whatever you choose, be sure to reward yourself with an A+ when you pass that test!

 

By following this creative and could-be fun approach, you might just reach your goals and graduate with honors! Best of luck to you and all the kiddos headed back to school.

 

 

 

 

 

 

 

 

Clean Up On Aisle 5: Paintings With a New Perspective August 7, 2018

Filed under: Uncategorized — carlawordsmithblog @ 10:18 pm

 

Tis the season for “back to school” shopping and you can bet your back-to-school bottom dollar that much of that shopping will be done in Walmarts across the country. Walmart is, of course, the biggest retailer in the universe but did you know it’s also the subject of fabulous art?

 

American artist extraordinaire Brendan O’Connell is sometimes referred to as “The Walmart Artist,” but his gifts and vision go way beyond the bread aisle. Still, it’s those aisles of American staples that put him on the map and launched a career of depicting art in the most unlikely of places. Attention Walmart shoppers: you could be the subject of a high-dollar painting!

 

O’Connell earned degrees in both Philosophy and Spanish and after graduating he moved to Paris to teach languages. While there, he taught himself to draw and eventually quit his “day job” to take on art full-time. Meanwhile back in the states, Walmart was experiencing its heyday and rapid expansion. Little did O’Connell know that American commercialism would influence his work and his life in such a dramatic and colorful way.

 

 

Long influenced by artist Edward Hopper and his calculated Americana renderings, O’Connell returned home with the goal of sketching a slice of American life in its rarest form, unfiltered, and as he saw it. His first choice was retail outlets and their windows of America’s obsession with mass-marketed merchandise, which naturally led him to Walmart. He was fascinated by it all: the colors, the rows of products, the shoppers, the lights, and the fact that under one giant roof it all unfolded in enormity and excess.

 

“It’s the most visited interior space on the planet,” he says. “From an artist’s perception, the idea of dressing this environment is exciting.”

 

So, O’Connell set out across the country and began painting rows of goods and aisles of shoppers even though he’d often get kicked out by store managers. But, after profiles on NPR, in “The New Yorker,” and on “CBS Sunday Morning,” Walmart execs contacted him and told him they liked what he was doing and wanted to make it easier for him to continue doing so. The rest, as they say, is history and if you ask me, artistic genius on such a human level.

 

 

He says it’s simply finding beauty or significance in what are often otherwise throw-away moments. O’Connell revels in finding and depicting our place in the realm of consumption as well as society’s fetish with products. I love how he morphs otherwise starkly lit and uninteresting aisles into colorful and whimsical canvas creations. And although the retail giant is loathed by probably as many as it is cherished, O’Connell ‘s hopes his paintings will one day not only be considered a clever and brilliant artistic venture into a mundane environment, but something sentimental as well.

 

“Someday people may feel nostalgic about something they were terrified of, so what if we elevate the everyday moment into an act of beauty or piece of art?” he asks.

 

O’Connell’s work has since been elevated in exhibits in New York, Toronto, Shanghai, and a host of other cities. He also has permanent collections at the GA Museum in Athens and the High Museum of Art in Atlanta. He has been commissioned by a number of companies including Walmart. Today O’Connell has built quite a repertoire that includes his signature works, and he is also the founder of Everyartist, a non-profit with the goal of promoting art among children. What better place to do this than in Walmart with a box of Crayola crayons and some colored pencils? Funny how things sometimes come full circle and make you wonder, right?

 

 

As for me, the next time I’m in a Walmart I’ll try to picture the aisles through his eyes: eyes of inspiration and imagination. Maybe while you’re doing your back-to-school shopping, you can give it a try too.

 

 

Walmart Facts

O’Connell calls Walmarts “whole cities of goods under one roof,” and many are indeed bigger than many towns and cities when you consider sales, profits, and products. Amazing, right? So are these other “fun facts” about Walmart:

 

Walmart is the largest private or semi-public employer in the world, with more than 2.3 million employees worldwide, which is more than the population of Houston.

 

In fiscal year 2015, sales were $482 billion, which is more than Iran’s GDP.

 

If Walmart were a country, it would be at least the 26th largest economy in the world.

 

The mega-retailer employs 1.5 million people in the U.S. alone.

 

One of every four dollars Americans spend on groceries is spent at Walmart.

 

90% of Americans live within 15 minutes of a Walmart.

 

Walmart averages a profit of $1.8 million an hour.

 

37 million people shop at Walmart every day, which is more than the population of Canada.

 

Walmart is bigger than Home Depot, Kroger, Target, Sears, Costco, and K-Mart combined.

 

Each week, Walmart serves more than 200 million customers at more than 10,400 stores in 27 countries.

Bananas are Walmart’s top selling items.

 

Walmart accounts for 25 percent of Clorox sales.

 

If Walmart’s more than 900 million square feet of retail space were spread out over one place, it would take up roughly 34 square miles or about 1.5 times the size of Manhattan.

 

Walmart parking lots alone take up an area roughly the size of Tampa, Florida.

 

The most frequent destination typed into GPS device Telenav is Walmart.

 

 

 

 

 

 

 

 

Nobody’s Perfect August 3, 2018

Filed under: Uncategorized — carlawordsmithblog @ 7:19 pm

 

I try to have few regrets in life, but a glaring one I have is not going to visit my niece when she lived in Japan. She lived and worked there for years and married a Japanese man but they now live in the U.S. so I’ve somewhat missed my chance. Fingers crossed I can someday travel with them when they go visit his family.

 

In the meantime, I’ll remain a bit intrigued by Japanese culture and since I’m also a bit OCD, what better culture to be fascinated with then one that is known for being precise, polite, and proper? Take their food for instance.

 

 

In Japan, food is immaculately prepared and packaged because it must not only taste good, it must look good. Think of sushi and how stunning each little roll is and how beautiful it is plated when presented right. So perfect must food be in Japan that there is a $90 million industry devoted to replica food and those “good enough to eat” dishes one sees in a market or restaurant are often actually artificial food. Weird, right, but as a tourist faced with menus you can’t read, eating out can be a challenge in Japan. Through the magic of life-like food samples though, ordering can be as easy as pointing to what you want.

 

As with anything, there is also a downside. Food products with even the smallest defects are often thrown out. But, in a society not big on being wasteful or careless, this is changing. In recent years, “wakeari” products have gained popularity. Wakeari means “there is a reason” in Japanese and these imperfect food items are now being used “for a reason” rather then tossed. Wakeari can also describe someone who is not perfect, which got me thinking, isn’t perfect overrated?

 

 

I’m raising my hand because I just got back from the orthodontist as I’m considering Invisalign. I’ve had perfect teeth (seriously and never had braces) my whole life but in recent years they have started to shift, especially my two front teeth. I’ve become very self-conscious of them and find myself not wanting to smile big. I know, great, but did you know one out of four people in orthodontic treatment are adults? Again, great.

 

So, after two of my closest friends bit the Invisalign bullet, I thought I’d give it look. Each doctor told me doing so is not purely cosmetic because at the rate I’m going, implants are nearly a guarantee at some point. After two consultations I’m still deciding if it’s something I really want to invest in in search of perfect teeth.

 

 

 

 

Perfection is not easily attained by any stretch of the matter. Tom Brady lost a Super Bowl this year. Jennifer Aniston has relationship woes. Oprah struggles with her weight. The so-called perfect presidential candidate lost. Not only is it hard to be perfect, it’s impossible. No one is perfect. Okay, maybe Mary Poppins but even she’s not real. Try as you may to be the perfect parent, perfect friend, or perfect worker, you will ultimately fail. You can also try to have the perfect body and face, but at what expense, both figuratively and financially? But Carla, what about all those perfect people we see on TV and on social media? Trust me, they are not perfect either. Case in point:

 

 

 

Make-up, glam squads, and cosmetic surgery can do wonders, but when all is said and done it’s all really not the real you or them. Fake lips and boobs? People know it. Tons of make-up? It’s for sure covering tons of flaws. Instead, why can’t we strive to accept our imperfections and know that even though we are imperfect, we are loved?

 

The Perfect Storm

Perfectionism is described as a combination of excessively high personal standards and overly harsh self-criticism, both of which can lead to psychological difficulties. Perfectionists are often coveted in the workplace, but truth be told, unrealistic expectations of yourself and others may occasionally lead to success, but may also result in high levels of stress, substance abuse, and self-doubt. Perfection and satisfaction rarely go hand-in-hand. Finding the balance is the key. Yes, work hard, have goals, and strive to be the best, just make sure those goals are tangible, realistic, and constructive.

 

 

In his “The Case Against Perfection” article in The Atlantic and subsequent book, Harvard’s Michael Sandel examines genetic engineering. His concern is that being able to “control” nature coupled with our incessant urge to improve our lot in life may ultimately lead to trouble. He specifically names issues like steroids in sports and choosing a baby’s sex along with other enhancements he says “diminish our human dignity.” Along these paths, our notions of good and bad change, as does our idea of perfection. We stop celebrating nature and instead want to mess with it.

 

If you find yourself striving for perfection, you are not alone, especially if you’re in a younger age group. A recent study by the University of Bath and York St John University analyzed data from more than 40,000 British, Canadian and American university students from 1989 to 2017 and found that the obsession with perfection amongst this age group has risen more 30 per cent over the last 30 years. I’m looking at you Millennials. These young adults are also 33 percent more likely to believe their environment is excessively demanding and that others judge them harshly. Of no coincidence is the fact that these are those who have grown up in the social media age so it should come as no surprise that their imposing of unrealistic standards on those around them and evaluating others critically has increased by 16 per cent.

 

Scary, right?

 

Finding the Perfect Balance

As the fabulous movie “Finding Your Feet” asked, “How do you expect to take control of your life when you’re so obsessed with the lives of others? It’s time to step back and say “Yay me, imperfections and all.”

 

 

 

How about we focus more on what’s inside then what’s outside? We’ve all heard the saying that a pretty face can’t hide an ugly heart so why don’t we believe that? How about we strive for progress not perfection? Scruples not scalpels and principles not pretty? News flash: perfect people aren’t real and real people aren’t perfect.

 

 

I know, it’s hard though. But think about it, how many of your friends and family do you really and truly consider “perfect?” Probably not a whole lot but my guess is you love them just the same. And you admire and respect them. That perhaps is the key: respect. We all need to do a better job of respecting ourselves while accepting ourselves because once you’ve accepted your flaws, no one can use them against you. Not bullies, not social media sites, not anyone.

 

 

Do you have a specific talent or gift that gives you joy and that you enjoy sharing with others? Those are the things that, even though you might not do perfectly, make you perfectly awesome and imperfectly amazing. You can also step back and take a look at your life. What is it made up of that you hoped and prayed for previously? When and what is enough enough and what are you really looking for? If it’s perfection, you are setting yourself up for disappointment.

 

I know of what I write. My name is Carla and I’m a perfectionist. I want to be the perfect writer and want the perfect teeth again. I also want the perfect house and to be the perfect wife and mother. I’m open to you helping me load the dishwasher but odds are I’ll rearrange the entire thing before pressing that “start” button. At the same time, I’m accepting. I accept that my life isn’t perfect but it’s blessed. I also accept that I’ll never be a size 2 but am currently in the process of losing weight and I love my yoga class. As with possible teeth straightening, I do this all for me and not to be perfect, but to feel good, to feel healthier, and to feel better.  I’m well aware that I am far from perfect and that none of what I do will make me perfect, but they will improve me in all the right ways while making me healthy, balanced, flexible, confident, and centered. As long as I’m not an old lady who is stiff, can’t physically do things, and have dentures, I’ll be happy and satisfied. I might even say, “that’s perfect!”

 

 

 

So let’s all step back and evaluate our expectations and realize that even though we are all flawed…and I mean we’re all flawed…we are still beautiful and worthy. Perfect, right?

 

 

 

 

 

The Lips Have It July 28, 2018

Filed under: Uncategorized — carlawordsmithblog @ 7:56 pm

Do you know what today is? Yes, it’s Saturday and yes it’s July 29, but did you know it’s also National Lipstick Day? Funny right, but fun too!

 

Lipstick is big business so it should come as no surprise that the industry not only endorses but embraces a national day of its product. Lip color is actually the third most popular cosmetic product, behind foundation and mascara, generating nearly $627 million in revenue in the U.S. alone. That’s a lot of mattes and glosses.

 

 

If you have any doubts of its popularity, I present none other than Kylie Jenner. According to Forbes magazine, the 20-year-old of Kardashian family fame is on track to dethrone Facebook’s Mark Zuckerberg as the youngest self-made billionaire. Ever. All thanks to a lip kit.

 

I realize, as does anyone who can live and breathe, that calling Jenner “self-made” is a huge stretch, but considering she launched her Kylie Cosmetics in 2016 and today her net worth is $900 million, credit is due. If she reaches billionaire status in the next two years, and most experts predict that will happen by year’s end, she will indeed wear the “youngest billionaire ever” crown, beating the face of Facebook’s 23 with her 21.

 

One more interesting tidbit about Kylie: you won’t see any TV or print advertising for her billion dollar brand, which adds even more level of amazing to her amazing meteoric rise. Her products are instead marketed primarily through her and her family’s social media sites…for free. Some industry analysts say the exposure of her products to her 110 million Instagram followers alone is worth $1 million in traditional advertising spending. That’s $1 million she’s keeping right in her pocket.

 

Okay, but enough about Kylie. Let’s talk lipstick starting with creating a solid and flattering lipstick wardrobe for yourself.

 

 

Perhaps most important is matching any lip shade you pick with your skin undertone. Warm skin tones should wear orange-reds, brick reds, peaches, peachy pinks, and corals. Those with cool undertones look best in blue-reds, cranberry, wine, pink reds, and rosy pinks. From there, it’s up to you as to what style of a lip color you prefer.

 

You might like traditional lipsticks or you may prefer lip glosses. Maybe you like a matte finish and not so much a glossy look. Whatever variety or brand, every woman should have three lip colors in her cosmetics collection: a versatile nude, a classic red, and a nice pink.

 

My go-to and basic nude lipstick has forever been “Apricot Glaze” Crème Lipstick by Mary Kay but the color was recently discontinued. Can I just say, why do manufacturers do this? Do they enjoy aggravating their loyal customers and see them walk away, which is what I’ve done in search of a nude. Yep, I’ve headed right off my computer and straight into Sephora for the Girl Lip Stylo in “Peacemaker.” Take that MK! Other popular nudes are Tom Ford’s “Sable Smoke,” Mac’s “Love Child,” Chanel’s “Coco,” and Maybelline’s “Almond Rose,” of which more than 25 tubes are sold every hour.

 

Reds are a whole different ball game. I really don’t like the way I look in a bright red lip and I don’t like the “look at me, look at me” image it evokes. My personal favorite red? Chanel’s shimmery and high-shine Rouge Coco lip gloss in “Amarena” that is shimmery but still subtle. Another fave is Mary Kay’s “Toffee,” which can go red, coral, and even a darker neutral. “Toffee” actually used to be my go-to nude and all-around go-to lip color, but as I’ve gotten older I find it a bit too harsh and not quite as neutral as I’d like…hence the discovery of “Apricot Glaze” and now “Peacemaker.”

 

Popular reds are Revlon’s “Fire and Ice,” which actually boasts SPF15, and Chanel’s trademark “Allure.” In general, cool undertones are complimented by blue-based red lipsticks like cranberry and wine, while warm undertoned ladies look best in orange-reds and brick reds. Here’s a good example of both:

 

Both the above lipsticks are considered “reds,” but the one on the left is a “cool” red while the one on the right is a “warm” red.

 

Have fun with reds and don’t be afraid to add some drama to your look with them, but despite what many women believe, a bold lip is not always the most attractive the older you get. Younger women can rock a red to no end, but with more mature ladies, sometimes it’s best to just play it safe and play it down.

 

Pinks are a good way to do this while still adding color. I love MK’s “Dusty Rose” and Revlon’s “Soft Shell Pink” is an enduring darling. Chanel also has some pretty pinks in their Rouge Coco line and Marc Jacob’s “Kiss Kiss Bang Bang” is not only fun to ask for at the cosmetic counter, it’s a great color! On the more berry end of pinks are Avon’s popular “Cherry Jubilee” and Clinique’s “Black Honey,” one tube of which is sold every three minutes in the U.S. With all pinks, pick a more sheer one if you’re fair-skinned and more opaque if you’re darker skinned.

 

 

I almost always wear some type of lip product. For running errands I opt for a cream lipstick, going out I go with a gloss, and I always have a lip balm nearby. I actually have lip balms everywhere: in my purse, in my car, at my desk, at work, in my nightstand…everywhere. I cannot stand a dry or bare lip. And, true confession, I also have a few Kylie Cosmetics lip products. After seeing how fabulous the ones that my daughter has were, I caved. I will say her matte liquid lipstick stays on for-ev-er, although it is a bit sticky and drying, but her gloss is equally as fab and not drying. Maybe the little billionaire is actually on to something!

 

As I mentioned above, lip products are big business and many brands are expensive. If you’re looking for an affordable lip gloss, check out both the soft matte lip cream and the lip lustre styles by NYX, found everywhere. They last for hours and the lip lustre is super shiny but moist.

 

 

But, how do you make a lipstick last longer after applying it? This used to be a bigger dilemma than it is now due to so many new products boasting “long lasting” and “lip stain” formulas. A true test of this is when you take a drink of something. If your lip color doesn’t show up on the rim of the glass or cup, it’s a keeper. If you have a lip product you adore but it isn’t one that stays on, here are some tricks of the trade you can try.

 

  • Makeup artist and Chanel brand ambassador Kate Lee recommends using “velvet” lipsticks, which give you a matte look but also have emollients. She also suggests first applying a lip balm and letting it sit for 10 minutes before applying your color of choice.

 

  • Most experts agree you should apply your lip color straight from the tube or case and only use a brush to blend after application and to define and fill in your lips with a liner in the same shade as your lipstick.

 

  • You can also try prepping your lips by exfoliating them with a sugar scrub of sugar and Vaseline and also blot away excess lip color after applying.

 

  • Another trick comes from none other than singer Celine Dion, who swears by dabbing a hint of foundation on her lips before applying color.

 

Or, you can just keep reapplying like I do, but whatever you do, don’t stress about full-lips or lack thereof. The pressure seems to be that one must have full-lips and if you don’t, get some. To me, whether you’re Kylie Jenner or Jane Doe, fake lips simply look fake. No one ever thinks, “Wow, her injected lips are great!” They more than likely think, “Wow, she got new fake lips.” Ironically, I’ve read that Kylie is swearing off the over-filled and uber-fake lips that she is so known for. I guess you don’t always have to dance with what brung you.

 

Interestingly enough, a recent study revealed that lip size is insignificant when it comes to perception of attractiveness. What really seems to matter is pigment. This means if you have natural lips with a pretty rosy pigment, they are considered much more attractive than any lips full of fillers of any color. So, unless you’re born with full lips, just accept your God-given ones and work with them.

 

Finally, and just for fun, here’s a chart of what your lipstick shape reveals about your personality. Which one are you?

 

 

 

 

 

 

 

 

 

 

 

 

 

I Scream, You Scream July 15, 2018

Filed under: Uncategorized — carlawordsmithblog @ 10:29 pm

 

Happy National Ice Cream Day! Although I rarely eat it or buy it, what better way to cool off during this long, hot summer then with a big bowl of Butter Pecan or Cookies and Cream? Today there are many versions and flavors of ice cream, but according to the International Dairy Foods Association, that hasn’t always been the case.

 

 

The origins of ice cream go waaaaay back and it could be said they are biblical. There are mentions of a B.C. ice cream, with references of King Solomon loving his iced drinks. Still, no specific date or inventor is credited with its discovery. Alexander the Great is known to have enjoyed snow and ice flavored with honey and nectar and during the Roman Empire, Caesar sent workers into the mountains to retrieve snow, which he would later flavor with fruits and juices.

 

That’s about all we know until more than 1,000 years later, when Marco Polo returned to Italy from the Far East with a recipe that resembled what we call sherbet today. Various countries contend for the actual title of “ice cream inventor,” with England claiming to have done so in the 16th century and France introducing frozen desserts in 1553, but it wasn’t until ice cream was available to the general public in a café in Paris that you could say it went viral in a very primitive kind of way.

 

The U.S. was a bit slower in its love for and discovery of a bowl of frozen anything.  Ice cream was first advertised in America in the “New York Gazette” in 1777, but the first official account of ice cream stateside came in a letter written in 1744 by a guest of Maryland’s governor. He wasn’t the only statesman to favor the dessert. Inventory records of Mount Vernon revealed two pewter ice cream pots belonging to George Washington and none other than Dolley Madison is known to have served a strawberry version at President Madison’s second inaugural ball.

 

 

Ice cream remained an elite confection until around 1800 when insulated ice cream houses were invented. By 1851, the manufacturing revolution changed not only America as a whole, but the ice cream industry as well. Steam power, mechanical refrigeration, the homogenizer, electric powered motors, new freezing processes, and motorized delivery all contributed to bringing ice cream to the masses. Today Americans serve up more than 1.6 billion gallons of Haagen Dazs, Blue Bell, and every brand in between.

 

 

The dessert’s growing popularity also led to offshoot enterprises, including the quintessential American soda fountain shop and its quickly popular ice cream soda. Think 1950s and you think soda fountain: cute little counter seats all lined up and white-attired staff waiting to serve you. You don’t get any more American than that.

 

 

Still, some protested and their grievances resulted in a dessert concoction that even I can’t resist: the ice cream sundae. When religious leaders complained about congregations partaking in what they called “sinfully rich sodas” on Sundays, ice cream merchants responded by eliminating the carbonated water from the dessert and the name was later changed to “sundae” to remove any connection to the Sabbath. I did not know this!

 

World War II is also historically rich with ice cream legend. Apparently each branch of the military raced to outdo each other in serving ice cream to the troops. When the war ended, dairy rationing was lifted and America celebrated the victory in many ways, including with ice cream. Maybe that’s where “I scream, you scream” came from!

 

 

It didn’t take long for retailers to take note and more and more prepackaged ice cream was sold in supermarkets. Sadly, this commercial renaissance coincided with the slow but steady disappearance of ice cream parlors and soda fountains but ice cream stores could be found on every corner. One of my happiest childhood memories was my mom and dad packing my two sisters and me in the car and heading to Baskin Robbins for our pick of one of their 31 flavors. And despite the bad rap they get from some, who doesn’t remember the memory and the excitement at the mere sound of the neighborhood ice cream truck?

 

 

Today we celebrate all things ice cream thanks to President Ronald Reagan, a huge fan of a scoop or two who declared July 15 “National Ice Cream Day.” Thank you Ronnie!

 

If you are an ice cream lover, there are many ways to celebrate a bowlful, including by visiting the Museum of Ice Cream (yes, there is one!) in San Francisco. So far ice cream has come; that the museum is a hit on Instagram and the U.S. Postal Service just this summer released their “Forever Frozen Treats” stamps series. Not only are the stamps festive and fun to look at, they are the first ever scratch-and-sniff stamps.

 

 

So there’s the scoop on ice cream, but what about all the different kinds? What is the difference, you ask, between ice cream, gelato, sorbet, and sherbet? According to realsimple.com, not all frozen treats are created equal. Here’s the scoop on that.

 

Ice Cream. The USDA requires any frozen treat labeled “ice cream” to contain at least 10 percent milk fat and the product must also get churned during freezing.

 

Gelato. If you’ve ever been to Italy, you know this stuff is the bomb. The word means “ice cream” in Italian but the two are not the same. Gelato also has a custard base like ice cream, but it contains less milk fat and less churned air, resulting in a denser texture and a softer, glossier look. Gelato is also traditionally served at slightly warmer temperatures.

 

Sorbet. Containing only fruit and sugar and no dairy, this is what you’ve been served as a palette cleanser during multi-course meals. Sorbet’s intense fruit flavor makes it the perfect refreshing accoutrement.

 

Sherbet. Sorbet’s creamier cousin, sherbet is basically sorbet with milk, usually buttermilk. It also contains cream, egg whites, and gelatin.

 

Frozen custard. This is what you’re looking for if you’re looking for creamy. Frozen custard is made just like ice cream but with added egg yolk, resulting in a delectable texture that’s similar to melted ice cream. This stuff is especially popular in the Midwest and South.

 

Frozen yogurt. Instead of milk or cream, frozen yogurt is just that: yogurt. It is usually more tart and lower in fat than ice cream.

 

As for calories and fat content, we all know ice cream is loaded with both, but what about the options? In general, ice cream contains at least 10 percent butter fat but often times that content is between 15-25 percent. Italian gelato, on the other hand, contains less than 10 percent fat while most sorbets are naturally fat-free. Don’t let that fool you though, as what they lack in fat they make up with in sugar. They also lack calcium since they’re non-dairy.  Calorie-wise, most sherbets and sorbets have the same number of calories as any “light,” “low-fat,” or “nonfat” ice cream or frozen yogurt.

 

In a nutshell (and nuts are great on ice cream!), the pros and cons of ice cream and all things ice creamy are there for the taking so make your choice and make it special.

 

Fashion Forward World Cup July 9, 2018

Filed under: Uncategorized — carlawordsmithblog @ 6:32 pm

 

Everywhere you look, it’s World Cup mania and it has been since June 14. Rabid fans dress up, get painted up, and offer up some of sports’ greatest…and worst…fashion moments. It’s estimated nearly 3.5 billion people will watch grown men kick a black-and-white ball around for 90 minutes and hope their national team is the ultimate champion of the world’s ultimate sporting event held every four years. Russia is hosting this year’s event, marking the first time it’s held in Eastern Europe. The final is slated for July 15 in Moscow’s Luzhiniki Stadium, sure to be filled with 80,000 screaming fans. Only four teams remain and have a chance to claim the coveted title-France, Belgium, England, and Croatia-but unlike a Super Bowl or NBA champion calling themselves “World Champs,” World Cup winners are truly champs of the world. That’s about all I know.

 

So, what’s a girl to do who loves sports but doesn’t love the current sport of the moment? Resort to something else she loves and knows: fashion! I recently read an article on World Cup team jerseys and thought, “now there’s a soccer story I can relate to!”

 

But first, some World Cup background. Consider the following a sort of “World Cup for Dummies.” Then we’ll take a look at World Cup style.

 

 

I don’t know a lot about soccer (or football as it is called everywhere but in the U.S.) but I do know Germany won 2014’s World Cup with a 1-0 nail biter over Argentina. The Federation Internationale de Football Association, or FIFA, was founded in 1904, governs the sport, and oversees the World Cup. Qualifying rounds involve more than 200 teams worldwide, with the final 32 national teams, including 31 determined through qualifying competitions and the automatically qualified host team, playing for all the marbles. During the month-long tourney, 64 matches are played in 11 cities and there were some qualifying surprises. It’s also a surprise to not have one Central or South American team in the semifinals.

 

Lots of “firsts” happened this year, including Iceland and Panama qualifying for the first time since the World Cup began in 1930. And, for the first time since 1938, Germany (you know, the defending champs) didn’t advance past the first round and no African team passed to the second round for the first time since 1982. At least they qualified though, which was not the case for four-time champion Italy (the first time since 1958,) or for Cup stalwarts the Netherlands, Chile, New Zealand, Cameroon, and yes, the United States; marking the first time since 1986 that Uncle Sam didn’t send a team to the World Cup.

 

REUTERS/Christian Hartmann

To say soccer is huge across the world is putting it mildly. Like crazy huge. But in the U.S., it’s still waiting to be “that” sport, lagging behind our beloved NFL, NBA, MLB, and other competitors. I’ve thought for the longest time, considering how many young kids play on soccer leagues in the U.S., that it would take off but it just hasn’t. Experts say the U.S. has so many other options for kids and that soccer’s global attraction is partly because anyone anywhere can play it with only one piece of equipment: a ball. I’ll never forget seeing a group of young French boys while riding the train from Reims to Paris last month who were playing soccer on a basketball court complete with two hoops. Bingo I thought. There’s the proof. Even though they could have used that one ball to play hoops, they chose soccer. It’s in their blood. And now I can’t imagine how excited those little boys are that their country is in the “final four” of the World Cup.

 

 

That being said, a soccer fan I am not. To me, the matches are too long and too boring. Sit for hours to watch your team lose 1-0 is not what I call an exciting afternoon. And the constant drones and chants coming from the crowd hurt my head and make me crazy. Enough already. I guess that’s what you resort to though when there’s not a whole lot to cheer about on the field. And what’s up with the clock? It seems to go backwards and there’s always that random and somewhat mysterious amount of time at what seems like the end of the match. The game clock winds down, match appears to be over, and yet players play on, game goes on, and then suddenly, it’s over. Just like that. Done. You win. I don’t understand it and I don’t understand much of the game other than like hockey, the goal is to score a goal in the net. About all I know is soccer players usually have great legs, Mexico lost but advanced thanks to South Korea, and Spain was eliminated during a somewhat controversial shoot-out against host country Russia. Maybe they need to call Robert Mueller.

 

But enough of that, let’s talk fashion. World Cup fashion.

 

 

What better way to start a fashion discussion than to consider accessories. At the World Cup, the best accessory is the trophy, which is truly a gem.

 

Designed by Italian artist Silvio Gazzaniga, the 13 pound beauty is made of 18 karat gold and has a stunning malachite base. The design is two human figures holding up the Earth and on the bottom is a plate engraved with the names of all previous winning countries. Since 1974, six nations have won the trophy and by 2038, there won’t be any more room for new engravings. FIFA requires that every World Cup winner receive a gold-plated replica of the trophy. Gold and malachite. What’s not to love?

 

As for the actual jerseys, the article I mentioned above that caught my eye was by Susan L. Sokolowski of “The Conversation.” Ms. Sokolowski not only writes for various publications and news services, she is also Director & Associate Professor of Sports Product Design at the University of Oregon and spent 20 years working for a major sports manufacturer. When it comes to team jerseys, she knows of what she writes.

 

First of all she notes that there are many FIFA guidelines teams and designers must adhere to. For instance, all jerseys are required to have sleeves and the sleeves must be free of logos except for event badges. In addition, unless a jersey is striped or checkered, it can’t have more than four colors and all jerseys should avoid looking even the slightest bit like a referee’s or risk being banned.

 

As for logos and patches, there are strict guidelines for them too. I’m looking at your PGA: please pay attention! Your players are beginning to look like NASCAR drivers and it’s not a good look. FIFA is precise and stern on the size and placement of logos, including the manufacturer’s, as well as players’ names and numbers. You won’t see any UPS or UniQlo logos on these players. Golf clap please.

 

From there, it’s on to functionality, after all they are athletic wear first and foremost. Teams will labor over cut, fit, fabric, and ventilation of a shirt as well as comfort and fluidity of shorts. Socks must stay up but not be too tight and they of course need to coordinate with the rest of the uniform.

 

  

 

Once rules are followed, it’s up to the manufacturer, its designers, and each country’s national soccer federation to agree on a design. Some countries like Argentina rarely stray from their traditional and practically trademarked blue and white stripe while Brazil customarily wears yellow and green but this year went another route…and went right out of the tourney. Others take more risk and hope to stand out doing so. Case in point this year: Nigeria.

 

 

The country’s unconventional and striking lime green shirts with black-and-white sleeves of jagged stripes are hands-down the most popular of this year’s Cup and sold out within hours. The Nike-designed shirts are a hit even if the team is no longer in the tourney, proving a clever design is sometimes all it takes to be a winner.

 

And speaking of winners, other than Nigeria, here are my winners for “Best Dressed” 2018 World Cup teams:

 

Spain. If the U.S. isn’t playing I’m rooting for Spain and I rooted for these red with with bands of yellow and navy diamonds running down one side. Ole, ole, ole, ole!

 

Iceland. They qualified for the first time ever and these cobalt blues with a vertical off-center red-and-white banner stripe  qualify for “best dressed.”

 

Germany. Although the defending champs didn’t make it past the first round, a round of applause please for these slick white jerseys with embellished with a black and gray graphic print of different sized stripes. The jerseys also boast four stars for the country’s four World Cup titles and are a throwback to the ones the team wore in 1990 when they won the Cup.

 

Belgium. It should come as no surprise to anyone who knows me that the argyle-patterned red jerseys of the somewhat surprising semifinalist team from Belgium make my list of best dressed. I die for argyle.

 

 

Croatia. I love me a check, plaid, and even checkerboard and I love these jerseys. They’ve been known to rock a red check too and not only did the team send Venezuela and star Lionel Messi home, they also beat fellow best-dressed Iceland and Nigeria as well as home Russia. Check mate!

 

With Belgium and Croatia still in the hunt, I can’t wait to see what they come out with for their next matches. Who gets your best dressed?

 

 

 

 

 

 

Today’s Headline: The End of an Era July 7, 2018

Filed under: Uncategorized — carlawordsmithblog @ 7:31 pm

It’s the official end of an era and a sad day in my house. The writing’s on the wall, but sadly not on my driveway each day. Effective immediately I am “this” close to not being a daily newspaper subscriber. I know, who cares right? But hang on and know that I have subscribed to my local daily paper for more than 30 years. I love nothing better than reading every section of the paper while I relax in my jammies and drink my coffee. Sometimes I catch up and read several days at a time, but rarely do I not get to them.

 

Problem is, the paper has become just too damn expensive. My latest invoice reflects an increase in price that put it over the $100 mark…and I only get it Wednesday-Sunday! And try as I may to make headway with their subscription services department, they couldn’t or wouldn’t budge. Seems like they’d rather lose a loyal customer than offer a better deal. I know, I know, the cost of printing and delivering front page headlines continue to increase, but by gouging subscribers, are newspapers not pricing themselves right out of existence?

 

It’s not good, as the benefits of reading actual newspapers are far and wide. Not only does doing so involve the essential skill of reading; one also learns vocabulary, about other people and places, and so much more. Where else, in one sitting, can you read about what’s happening in your city and the world, politics, religion, sports, the economy, entertainment, business, trade and commerce, home and fashion trends, and of course the comics, horoscopes, letters to the editor, and even all those advertisement flyers? Think iconic news events and headlines, whether they be man landing on the moon, 9/11, or the Cubs winning the world series, and I’d bet the house it’s not a website that comes to mind.

 

I have loved newspapers for as long as I can remember and would have probably gone the print route for my career instead of the broadcast route had it not been for some college professors who convinced me my future was in TV news. I have no regrets there, but the love of print remained in my veins and still does.

 

 

It all began when I was a young girl and my friend Julie and I had a paper route. Yep, two girls rolling, rubber-banding, and delivering morning papers throughout our neighborhood. I can still envision how black our hands would get but how much fun we had pulling wagons behind our bikes filled with newspapers. From there it was a staff writer at the University of Oklahoma’s “Oklahoma Daily,” where I covered sports and editorials. After several years and a professional stint in TV news, I walked away from the news business and jumped to the other side as a publicity and media relations specialist.  Roles were literally reversed as I then pitched stories to newspapers and it was always a part of my job to read the paper every day. I was in heaven scanning the pages looking for and clipping out any and all articles that had anything to do with the industry and places I worked for. I eventually went the freelance route and wrote for various magazines and newspapers. Today I still write for a monthly publication and I read. I read my daily newspaper.

 

But not no mo. Makes me sad.

 

But I’m alone.

 

 

Newspapers across the country are hurting as more and more Americans get their news digitally. According to journalism.org, the estimated total U.S. daily newspaper circulation in 2017 was 31 million for weekday and 34 million for Sunday, down 11 percent and 10 percent respectively from just one year prior. The Pew Research Center reports weekday circulation for U.S. daily newspapers fell 8 percent in 2016, marking the 28th consecutive year of declines and the lowest weekday circulation since 1945. What would historical archives be without the iconic photo of Harry Truman elatedly holding up the front page that incorrectly called the presidential election in 1948. Somehow Donald Trump doing the same thing regarding Hillary Clinton but on a tablet instead just doesn’t have the same impact.

 

And yet, digital seems to be the wave of the future if not already the present. Rare is it to talk to a millennial who subscribes to a newspaper, as they get their news on-line. Publications are embracing this as they move to offer more digital material and include free digital access to all paid subscriptions. So popular is digital data that according to the Pew Research Center, “The New York Times,” the nation’s second most popular paper after “USA Today,” added 500,000 digital subscribers in 2016, an increase of nearly 50 percent in just one year.

 

 

Still, discouraging trends can be seen in the number of actual daily newspapers in the U.S. In 1970 there were 1,748 dailies but that number was down to 1,286 in 2016. Yes, 1,200 daily papers is still a good number, but the fact that nearly 500 closed their doors is enough to make headlines considering the jobs that were lost and the customers who were abandoned.

 

Jobs still remain in newspaper industry but are fewer and far between. According to Bureau of Labor numbers, nearly 40,000 people work as reporters, editors, and photographers at daily and weekly publications. This doesn’t account for how many others are employed printing those papers, delivering those papers, and handling everything from customer service and circulation to staff human resources.

 

 

Who is hired is changing as drastically as what is covered and what is written. Sought after staff members are now not only investigative minds, skilled writers, and talented photographers, but tech whizzes as well. You can’t have or offer on-line content if you don’t have on-line savvy staff members.

 

Advertising is still the bread that feeds the beast and last year digital advertising held its own, accounting for 31 percent of newspaper advertising revenue, up from 17 percent in 2011. However, Pew reports double-digit declines in advertising revenue for the industry as a whole, with total ad revenue of $18 billion in 2016, nearly one-third of the $50 billion it was a mere 10 years ago.

 

 

In contrast, circulation revenue, the amount of money newspapers earn from subscribers has remained steady at around $11 billion, but it’s simply not enough to make up for advertising losses. Maybe that’s why my personal subscription rate has nearly doubled in just one year. Sadly, the revenue of my household doesn’t see the ROI or benefit of keeping the expense of newspaper subscription a worthwhile line item. Momma has to look after her bottom line too.

 

I’m not one to read the paper online so I’ll settle in with my Sunday only delivery for now and hope against hope that things change, prices decrease, they miss me and make me a subscription offer I can’t refuse, and I can go back to reading my daily paper. The news probably won’t be good and I won’t hold my breath.